Read some articles below to better understand what is Idea Management all about:
1. Is Idea Management Underrated?
2. How to Create a Culture of Innovation? http://www.theimago.com/knowledge/2017/2/16/how-to-create-a-culture-of-innovation
3. Foreplay, Conception and Idea Management
Sumit is one of India’s best-known coaches in Idea Management and growing people who grow brands. He is visiting faculty at India’s most prestigious Business Schools: IIM Ahmedabad, IIM Calcutta, FMS, SP Jain, Symbiosis, and MICA, to name a few. Sumit learnt the art of Idea Management while growing brands at Ogilvy & Mather (1973 - 1987) and growing people who grow brands at Lintas India (1987 – 1991). He now coaches people across the world on how to make their businesses viable. He has coached businesses in USA, UK, Canada, Chile, France, Spain, Italy, Russia, South Africa, Mauritius, Middle East, Nepal, India, Sri Lanka, Bangladesh, Malaysia, Singapore and Australia. His clients in India include BBC World, Castrol, Citibank, Coca-Cola, HSBC, Intel, Mahindra & Mahindra, Microsoft, McKinsey & Co., MTV, Pepsico, Pfizer, Philips, Samsonite and Unilever. Sumit lives in Kolkata, India, and runs its oldest English Theater group: The Red Curtain. His skills in theater make his workshops very interactive and contribute to his excellence in time management.